All websites will undergo redesign at some point of time during their virtual existence. It is inevitable and has to be carried out due to many factors like aesthetics, changes in technology, been too long with the same design, change in brand image, not doing well in search, for better usability, and many other such factors. Whatever your reason may be for a website redesign, it goes without saying that …
We have been working on a new design for our site www.raycreationsindia.com, for over a couple of months now. And finally yesterday we made it live. My earlier post was on Responsive Web Design and also listed the benefits of having one. Knowing the benefits, we had to convert our own website to a Responsive one. This blog has a separate design than our main site and is yet to …
Post Panda & Penguin, links are still the most important factor in determining your sites rankings; however, the linking strategy has been completely changed. Earlier the emphasis was on links only, and how you achieved them did not matter. If you have a lot of link backs from varying PR sites, in all probability you would have done well in search. Some of the strategies that were used in the …
A lot has already been written on the subject of CSS, however, since not much has been said on this blog, I thought to go ahead and write about CSS anyway. This article would serve as a refresher for all those who are well versed with CSS and its benefits and help those who are not so familiar with this topic. Cascading Style Sheets or CSS is used to style …
We have seen iAcquire being banned by Google recently. Running a site command in Google (site:www.iacquire.com) does not yield any results so one is sure that the site has been de-indexed from Google results. They have been accused of running a network of sites that buy links for their clients. Many have justified the move while others thought that it was harsh. I will try to analyze the whole thing …
So everyone knows about Google Penguin update by now and apparently not many webmasters, SEOs, and website owners are too happy with it. And there is reason for it too. If one were to say that Google messed up with this update, it would not be totally wrong, as we would see later in the post what Google was trying to achieve and if it has been able to do …
I was going through a post today which suggested that all links that did not occur naturally are unnatural links and so bad for SEO. It gave a few example of type of links which would be considered unnatural; a few among them would be, links to your own sites, links on unrelated sites, having unrelated sites in your blogroll, too many links from link pages on websites, building links …
We noticed that beginning March 2012, search traffic to our sites started falling. First there was a sharp fall and then it went down slowly. We were a little alarmed but thought it was temporary and that it should go up again. The trend continued over the weeks and after a month our traffic was 50% of what it originally was. We tried to find out the reason behind the …
Today I am going to talk about blogging as a marketing tool for businesses. Whether you are an individual running a one man show or a big business house, the need to effectively communicate with your user has never been greater than today. It is the need of the day to communicate with your users or potential customers. You need to know what the customer is thinking or what his …
It seems to be like a trend that every SEO company website must have one of those beautiful “100% Guarantee” seals prominently displayed on their website; otherwise, the site somehow seems to be incomplete to them. It must be that way, or why would almost every SEO company have those “100% SEO Guarantee” seals on their website? The more I look around, the more I am convinced of this. But …
